Product identity for a manufacturer of high-efficiency water saving home humidifiers. The new identity and packaging helps convey the high value of the product and the health and cost benefits that come from using it.

Desert Spring Humidifiers
Thursday, December 18, 2008

All wrapped up for the holidays

Strut got busy in the workshop and produced the 2008 Holiday Wrap promo for MuchMusic. The year-end programming package showcases the best and worst that celebrities had to offer over the past 12 months and replays some of the most popular celebrity-related shows.

The animated spot drew inspiration from the venerable Charlie Brown Christmas Special and featured appearances by Kanye West, The Jonas Brothers, Lilo & Sam, the now defunct Paris & Benji, Brit-Brit and more.

Strut developed the overall look and feel of the promo then commissioned the illustrations (by Danielle Erickson) and animated the sequence to the audio track supplied by Much. We enjoyed working with Danielle so much, we asked her to come on board full time at Strut. We're happy to report she accepted the offer.

Contact us

For more information contact us at 403-228-9200

A star-studded stage for the Much Holiday Wrap.
Click on the image to view the spot.
Developed by Strut Creative  
106, 1215 - 13th Street SE Calgary Alberta T2G 3J4    (ph) 403 228 9200